30 The Row–Coded New Arrivals From Zara, COS, and H&M That Will Fly Out of Stock

If you're a person who's into fashion in 2026 and you clicked into this story, there's a good chance you're into the The Row look. The minimalist, cool aesthetic The Row popularized is here to stay, and countless fashion people and celebrities (Kendall Jenner, Jennifer Lawrence, and Zoë Kravitz are among them) who wear the brand constantly provide all the proof that's needed to back that up. But we're all well aware that The Row's price point isn't for the faint of heart. The good news is that you can still incorporate the signature look of the brand into your wardrobe without spending thousands if you know where to shop and what to get.

Specifically, COS's, Zara's, and H&M's inventories are chock-full of pieces that capture that highly coveted, effortless aesthetic to a T. Now that we've entered a new year, the new arrivals have started rolling in. I combed through these three brands' fresh selections and chose the top pieces to help you achieve a The Row look at a much more digestible price point. Keep scrolling to shop them all before they inevitably sell out.

Zara

ZW Collection

Wool Blend Short Coat

Everything about it is perfect—from the funnel neck to the topstitching to the length.

ZARA

Pocket Knit Polo Shirt

Red is one of the few non-neutral colors you'll often find at The Row.

ZARA

Long Wool Coat With High Neck

More elegant outfits, here you come.

ZW Collection

Wide Leg Pants

These cool pants get bonus points for having an elastic waistband.

ZARA

Maxi Split Leather Shopper Bag

When it comes to bags, no frills are needed.

ZARA

Asymmetric Hem Knit Jumper

The extra-long sleeves feel very The Row.

ZARA

Leather Ballet Flats With Appliqué

These remind me of The Row's no-frills soft ballet flats that everyone wants.

ZW Collection

Barrel Corduroy Pants

ZW Collection

Draped Plaid Skirt

Plaid is one of the few prints you'll find at The Row.

ZARA

Split Leather Loafers

This not-brown, not-tan color is so good.

COS

COS

Boiled Merino Wool Zip-Up Sweater

Currently in my cart, HBU?

COS

Pleated Wool-Blend Tulip Pants

No one will guess these aren't designer.

Such an elevated take on an oversize button-down.

COS

Classic Leather Loafers

High-quality, pared-down shoes like these are a hallmark of The Row.

COS

Chunky Cashmere Mock-Neck Sweater

Get this cult-favorite sweater before it sells out once again.

COS

Structured Double-Faced Wool Jacket

An equally chic option for day or night.

COS

Nouveau Shoulder Bag in Leather

This is the perfect size for a shoulder bag, and the fact that it doesn't have hardware makes it look especially pricey.

COS

Cropped Trench Coat Cape

Putting a fresh spin on a trench is a very The Row thing to do.

A leather pencil skirt is a minimalist wardrobe staple.

COS

Felted-Wool Bucket Hat

Low(ish) cost, high impact.

H&M

H&M

Oversized Wool Sweater

It's all about the baby-V sweater this winter.

H&M

Suede Mary Jane Flats

A collarless coat adds instant elegance.

Every time H&M releases these perfectly slouchy pants in a new color, they sell out.

H&M

Short Jacket With Collar

A faux-fur jacket for the minimalist.

H&M

Defined-Waist Sleeveless Dress

You have to see how good the fit of this sweater is.

I kind of just want to buy it in every color.

The Row fans can't resist a good funnel neck.

H&M

Viscose Drawstring Pants