I Visit Copenhagen Twice a Year—These Cool Scandi Shops Are My Very First Stops

I just got back from Copenhagen Fashion Week, and let’s just say my suitcase was definitely overweight—but totally worth it. Twice a year, like clockwork, I make the pilgrimage to the Danish capital, and every time, I manage to fall even deeper in love with the city's effortlessly cool, slightly offbeat, always-chic sense of style.

Of course, fashion week is the main event. But the real magic? It happens in the shops. Copenhagen is basically my version of a fashion playground, and at this point, I have a running list of stores I hit the second I land. From the iconic Danish hair accessories brand behind those viral Scandi scrunchies to one of my all-time favorite local jewelry labels with a flagship so dreamy, I might just move in, my retail hit list is long, expansive, but truly worth it. Although there are several stores I visit without fail, the beauty of Copenhagen is also in walking around and seeing what you stumble upon while exploring. If I don't have a specific store in mind, I love going to Jægersborggade and Nørrebrogade, both cool streets filled with locally owned boutiques and curated storefronts in Nørrebro.

So, if you're planning a trip (or just want to window-shop), these are the eight ultra-cool Scandi shops I beeline to every season. Trust me—your wardrobe (and your Instagram feed) will thank you.

Pico Store

Address: Grønnegade 36, København 1107

Pico Store is perhaps one of the most photographed boutiques in all of Copenhagen. Any It girl's photo dump of her adventures in the city isn't complete without a picture of Pico's rows and cabinets filled with whimsical hair clips, bedazzled barrettes, and rose-shaped claw clips. Although the Danish brand also carries jewelry and socks, Pico Store is most well-known for its hair accessories that come in various shapes and sizes, the perfect accoutrement for any outfit.

Pico Copenhagen

Jeanne Barrette

Pico Copenhagen

Giant Satin Rose Claw

Pico Copenhagen

Dalmatian Scrunchie

Lié Studio

Address: Vognmagergade 9, 1120 København K, Denmark

LIÉ Studio, which was founded by models and twins Amalie and Cecilie Moosgaard, is one of the prettiest stores in all of Copenhagen, in my opinion. It was designed in collaboration with Danish architect Julius Nielsen, the brand's small-but-mighty flagship feels like stepping into the personal jewelry box of the Moosgaard sisters. Dark wood, light florals, and a plush Ottoman rug are the centerpieces of the space, with a custom-built armoire built to showcase each of the brand's necklaces, earrings, and rings.