Fashion
This Divisive Denim Trend Is Back—Here’s How It Girls Are Wearing It
Barrel jeans, wide-leg denim, flared boot cuts—it feels like there are almost too many denim trends to keep track of. But just when it…
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girls
Beauty
‘Such Brave Girls’ Is British TV’s Most Viciously Funny Delight
After devouring the first season in a matter of days, I moved on to Season 2, which dropped in July. It continues in an equally vicious,…
Fashion
This Formerly Nerdy Shoe Trend Is Actually All It Girls Are Wearing for Winter
If you thought it was time to retire your favorite pair of heeled sandals for the season, think again. The runways have another life in…
Fashion
In 2026, Cool Girls Will Wear *This* Heel Color Trend With the Jean Trend That Was Considered
Given Elsa Hosk’s trendsetting track record, it should come as no surprise that her Christmas Day outfit, which she posted to her…
Fashion
Sophisticated French Girls Will Be Wearing This, This, and This in 2026
In 2026, the sophisticated French girl isn’t reinventing her wardrobe so much as rounding it out. As we move into the New Year, shoppers…
Fashion
Spotted in London: The 5 2026 Trends It Girls Will Be Wearing On Repeat
London has always had a knack for producing It Girls—the kind of women who don’t necessarily follow fashion rules, but somehow set them…
Fashion
No Hate to Jeans, But It Girls Are Wearing This Winter Pant Trend That Looks Far Richer
There are unspoken rules that guide the fashion choices of even the most stylish people. Some of these principles are pragmatic, while…
Fashion
No, Not Uggs—New York It Girls Have Finally Crowned a New Winter 2026 It Shoe
It's been said that this winter stands to be the coldest winter in recent memory. In New York it's already snowed, which feels significant…
Fashion
Instead of Sneakers, It Girls in L.A. Are Wearing Baggy Jeans With These
If you're feeling burnt out about baggy jeans, given how long they've been "in", how about wearing them with something besides sneakers?…
News
Epstein Said Trump Shared Love of Young Girls in Apparent Suicide Note
“As you know by now, I have taken the ‘short route’ home,” Epstein wrote in the alleged letter, appearing to reference his later death by…
Fashion
The Specific Earrings Cool It Girls Are Wearing In Paris, NYC, and Barcelona
Scrolling through my Instagram feed recently, I started to see jewelry fashion people reach for jewelry from one recurring brand: Tory…
Fashion
Sorry, Leggings—It Girls Are Flying Private to Aspen in Sweatpants and Winter's Most Elegant Coat Trend
From mid-December through the end of the month, Aspen is the go-to place to be and be seen. All the coolest celebrities who live in L.A.…
Fashion
Cool Girls Everywhere Are Going to Run to Buy the ‘90s-It-Girl Heel Trend Zoë Kravitz Just Wore
On practically any given day, if someone without any knowledge of who Zoë Kravitz is (can you imagine?) saw a photo of her outfit, they’d…
Fashion
Bye Bye Puffer Coats: ‘It’ Girls Like Alexa Chung Are Opting for This Rich-Looking Alternative Coat Trend Instead
Alexa Chung exhausts me sometimes because she is always wearing something that I didn't know I needed and my credit card just can't handle…
Fashion
It's Official: All the Cool Girls Are Ditching Ballet Flats With Bows and Wearing This Trend Instead
Not to succumb to hyperbole and say that traditional ballet flats with the little bows are "dead", because people do still wear them and…
News
New Epstein Photos Reveal He Wrote Lines From Lolita on Girls’ Bodies
Democrats on the House Oversight Committee released new photos from Jeffrey Epstein’s estate Thursday, and in some of them, handwritten…
Fashion
Overnight, Dark-Wash Jeans Fell to #2 After NYC It Girls Started Wearing This Unexpected Winter Denim Color Instead
Ask any fashion editor at Who What Wear what the number one denim trend of winter 2025 is, and they will tell you it's dark-wash…
Fashion
Black Coats Are Well and Good, But in L.A., It Girls Know This Color Looks Better With Dark-Wash Denim
Winter officially begins in four days, but there has already been a major shift toward warmer fabrics and a darker color palette. This is…
Fashion
Forget Classic Ballet Flats—L.A. Girls Know This Controversial Shoe Makes Boring Basics 10x Cooler
While basics are, in fact, a closet necessity, no matter what season, they can be boring—just being honest. But there’s a styling trick…
Fashion
If Parisians Walked Around in Leggings Like It Girls in NYC and L.A. Do, They'd Choose This Expensive-Looking Color Trend
In NYC and L.A., leggings are more than just workout gear: they're worn to brunch, errands, and even casual dinners. But in a city like…
Fashion
6 Trends All the Cool Girls Will Be Wearing in 2026 Were Just Revealed at the Chanel Metiers d’Art Show in NYC
If you never thought you'd see the day when celebrities would pose for the cameras at a Chanel runway show from the base of the stairs to…
Fashion
New York It Girls Agree—This is the Coolest Heel Trend to Pair With Skirts Right Now
If you wanted a real-time read on the trends that matter most this season, New York’s subway station last night was the place to be. At…
Fashion
Hold the Hoodies and Puffers—L.A. It Girls Are Wearing *This* Anti-Trend Item With Leggings
If you asked me to picture the quintessential L.A. It girl, I'd probably immediately picture Kaia Gerber in black leggings and sneakers.…
Fashion
Nordstrom Just Dropped 5 Winter Trends the Coolest Girls Will Be Wearing
Nordstrom just quietly dropped its winter trend edit, and it’s basically a cheat sheet for getting ahead of every cool-girl outfit you’re…