Fashion
I'm a Shopping Director—Simply Put, Here's a List of Chic Pieces to Wear in 2026
Welcome to Retail Therapy—Who What Wear Shopping Director Bobby Schuessler's digest of everything that matters in shopping. He spends his…
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Wear
Fashion
Yes, We're Telling You to Wear These Sneakers With Jeans in 2026
Jeans and sneakers might sound wild if you’re also a fashion person who prefers to style her jeans with kitten heels, mules, and luxe…
Fashion
Under-$100 Items I'm Adding to My Wardrobe Before 2026 to Wear With My Jeans
If you’re mapping out a smarter wardrobe for 2026, the under-$100 finds you're about to scroll through are where the real magic happens.…
Fashion
In 2026, Cool Girls Will Wear *This* Heel Color Trend With the Jean Trend That Was Considered
Given Elsa Hosk’s trendsetting track record, it should come as no surprise that her Christmas Day outfit, which she posted to her…
Fashion
The Perfect Knit Sweater: How to Spot One, Keep It Forever, and Wear It the French Way
Eugénie Trochu is a Who What Wear editor in residence known for her transformative work at Vogue France and her Substack newsletter, where…
Fashion
Smells Like High Society: 11 UK-Based Fragrance Brands Every Scent Lover Should Know and Wear
When you think of prestige perfumery, your mind likely trails to the rosy lilts of French fragrance houses or the haute bottled scents…
Fashion
It's Here: The 2026 Way to Wear Black Pants (According to Parisians)
Searching high and low for an easy wardrobe upgrade this winter? The solution's surprisingly simple; allow us to reintroduce you to black…
Fashion
5 Fresh Ways to Wear Basic Black Leggings This Winter
There's a certain inevitability to black-legging outfits. Whether you're committed to the comfort of athleisure, secretly into stirrups,…
Fashion
The Tasteful Ways Everyone Will Wear Leggings In 2026
For a Hike When in doubt, opt for a tonal outfit in one color family. Add lots of layers, pairing a sweatshirt and leggings with a puffer…
Fashion
Londoners Will Wear These Shoes with Jeans in 2026
If there is one thing I’ve learned from years of tracking the street-style set from across the pond, it’s that Londoners have a PhD in…
Beauty
Black Is Cute, But Joy Is Louder! 10 Real Ways to Wear Dopamine Colors Without Losing Your Cool
Let’s start with a confession most of us are not ready to make out loud. Black is not your personality. It is a comfort blanket. A…
Fashion
If Your New Year's Resolution Is to Dress More Fashionably, 10 Chic Winter Outfits to Wear Starting January 1
My New Year’s resolution is simple: In 2026, I will dress rich, elegant, and, above all, chic. I’m manifesting 365 days of effortlessly…
Fashion
If You Want to Look Rich in Leggings Next Year, Wear Them Just Like This
If you want to look rich and elegant in leggings next year, there’s one styling trick that instantly shifts them from “athleisure” to…
Fashion
Hold the Skinny Jeans and Ankle Boots—This Is What Everyone Will Wear With Faux-Fur Coats in 2026
If you thought the faux-fur coat trend had peaked last year, think again. Everyone is wearing them. Something that I love about them (of…
Fashion
I Run a Fashion Business in NYC—These Are the Wardrobe Staples I Wear to Create My Best Outfits
What makes a piece of clothing "perfect" to a fashion person? The description often includes a few key terms—elevated, luxurious, and…
Fashion
It's All Here: What to Wear When You're Hosting During the Holidays
Tiffany Reid is a Who What Wear editor in residence, fashion executive, freelance stylist, and brand consultant who most recently served…
Fashion
PSA to Everyone Who Bought Those Viral The Row and Ugg Slides This Year: This Is What to Wear With Them
Today may mark the official start of winter, but it's felt like winter in much of the country for more than a month at this point. And for…
Fashion
7 Elevated Leather-Trainer Outfits to Wear in 2026
I have a long history with trainers. A staple of my capsule wardrobe for over a decade, as I’ve grown up (and my tastes have somewhat…
Beauty
What Emily Should Actually Wear in Italy, According to the Street-Style Set
Emily in Paris returned this week and our favorite fictional character, Emily Cooper, has changed locales (if not show title). This season…
Beauty
Beanies! Berets! Balaclavas! The Best Winter Hats to Wear This Season
Good news for those of us in chilly climates: Staying warm has never looked more chic. The ultimate topper—the winter hat—has the power to…
Fashion
Don't Wear Skinny Jeans and Boots Without Seeing Kate Winslet's Specific Outfit Combo
When Kate Winslet steps out, you know it's going to be a masterclass in elegant, effortless style, no matter the event or the weather. The…
Fashion
My Friends Always Compliment Me When I Wear This Elegant Zara Blazer—It Won't Be in Stock for Long
I'd describe my personal style as minimalist, structured and elegant. If that sounds similar to your own, then I've found a blazer you'll…
Fashion
My Friends Always Ask Me If I've Had Lip Filler When I Wear This Product
If you were to look into my handbag, you'd probably find about ten lip glosses hidden at the bottom. What can I say? I just love a glossy,…
Fashion
Not Your Grandma's Nightie—Sabrina Carpenter's New Chemise Is Almost Too Chic to Wear to Bed
Yesterday, Sabrina Carpenter made an appearance on Late Night With Seth Meyers. Instead of being interviewed in a traditional talk show…