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The IYKYK Jacket Color Trend People With Taste Are Wearing More Than Black, Navy, and Even Red This Fall

By Swedan Margen

The IYKYK Jacket Color Trend People With Taste Are Wearing More Than Black, Navy, and Even Red This Fall

And just like that, it's jacket season again, which means it's time to start analyzing the materials, silhouettes, and most importantly, in 2025, colors that will dominate the fashion scene this fall. Black is always a classic choice—it's foolproof, really, and will never go out of style—but it errs on the boring side at times. Navy is another timeless option, as is chocolate brown and even tobacco. All summer long, it's been red, red, red, which has been a breath of fresh air, to be honest. But going into fall, rumblings of another jacket color trend have started to surface. That rising shade? Green, and not just any green. People with taste are mostly steering clear of expected olive hues and opting for brighter, more vibrant green jackets this season. And brands like Prada, Saint Laurent, Gucci, Hermès, Tory Burch, and Auralee are all set to dress them.

Like red jackets, green outerwear is quickly garnering popularity due to its unexpected nature. Everyone thinks of black and brown in this category, but a pop of color on top of an outfit can actually be just what it needs to stand out and pull everything together. It's a style for the brave for now, but eventually, once it's worn enough, green jackets will become far more approachable. Even the color-averse like myself can easily start to incorporate green jackets into their wardrobes, first with simple jeans-and-tee combinations, and later, with clashing colors and other more daring ensembles.

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A model at the SS26 Prada show in Milan wearing a green jacket.
(Image credit: Launchmetrics Spotlight)
A model at the SS26 Prada show in Milan wearing a green jacket.
(Image credit: Launchmetrics Spotlight)

The most recent sighting of this trend was on the catwalk at Prada's S/S 26 show in Milan. Two very different green silhouettes debuted, one being a preppy, polo-neck jacket in a bright shade of Kelly green, and the other, a softer, pistachio-colored leather jacket with a wide, Peter-Pan collar. Both immediately caught the fashion crowd's attention, and for good reason. The color has also been spotted on the streets outside of shows, on Parisian content creator and designer Anne-Laure Mais at the Burberry show in London, and Leandra Medine at the Ralph Lauren show in New York. Again, their green outerwear didn't look alike, but that's what makes this trend so inviting. You don't have to pick any one style or shade, but instead, make it your own based on your unique tastes.

Others like Elsa Hosk, Pia Mance, and Monikh Dale have all, too, worn green jackets in recent weeks, further driving the trend home. Scroll down to shop our favorite options on the market so far, but trust that more will soon arrive, each one chicer than the next.

Elsa Hosk wearing a green Helsa leather jacket with a gray sweater, black pants, and a blue Hermes bag.

Get the look: Green suede jacket + Black trousers + Blue shoulder bag

The Schoolhouse Jacket in Suede

Helsa

The Schoolhouse Jacket in Suede

Oversized Twill Coat in Green, Size Xs

Tory Burch

Oversized Twill Coat

We the Free Easy That Canvas Jacket

We the Free

Easy That Canvas Jacket

Patagonia Women's Skysail Jacket
Car Coat in Italian Boiled Wool

j.crew

Car Coat in Italian Boiled Wool

@annelauremais wearing a green Burberry cropped trench coat with cream pants.

Get the look: Cropped green trench coat + Baggy trousers + Black pumps

Lululemon, Hood-Lite Relaxed-Fit Jacket

Lululemon

Hood-Lite Relaxed-Fit Jacket

Green Merino Mouton Shearling Shirt Jacket

AURALEE

Green Merino Mouton Shearling Shirt Jacket

Green Twill Coat
We the Free Blair Vegan Suede Jacket

We the Free

Blair Vegan Suede Jacket

Denim Barn Jacket in Green, Size Xxs

Tory Burch

Denim Barn Jacket

Monikh Dale wearing a green leather car coat with a matching sweater and drawstring pants.

Get the look: Green leather car coat + Green sweater + Drawstring pants + Flip-flops

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The IYKYK Jacket Color Trend People With Taste Are Wearing More Than Black, Navy, and Even Red This Fall - Vanity Fair Fashion