150+ Pages of Prime Day Beauty Deals—I’m Tired But Can Confirm, These Are Best

As the old adage goes, the early bird gets the worm—the same can be applied to snatching up the best Prime Day beauty deals! That’s right, the best Prime day sales kicked off across skin care, beauty tools, makeup, wellness, and hair care yesterday, going on through July 11.

Vogue’s Guide to the Best Amazon Prime Day Beauty Deals:

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Since we’re just getting started with these day one deals, we encourage you to keep checking back on this list as we continue to update it with our favorite products on sale throughout the week—a comprehensive list of our editors’ favorite Prime Day picks can be perused here. And the upside of being a Prime member is that you’ll be able to enjoy your finds—be it a hyaluronic acid moisturizer, micellar cleanser, or body wash—within days flat, thanks to lightening fast Prime shipping.

Though the Amazon Prime day 2025 deals dropped mere hours ago, we’ve already added a host of things to cart. Ulike’s IPL device is a favorite for laser hair removal—currently $50 off—a similar story for Drybar's blow dryer brush that’s 30% off. Skincare fanatics will appreciate deals on RoC’s beloved wrinkle cream, La Roche-Posay’s tinted SPF, and a host of K-beauty labels fortunately stocked on Amazon. One could also use the moment to restock on vitamins, supplements, and other personal care essentials. Safe to say, there are some seriously great deals to discover from many of our favorite beauty brands. All of this and more below, where a Vogue beauty editor vets the best deals to shop.

The Best Prime Day Beauty Deals, By Category

Sometimes you want to peruse the deals, other times, you know exactly what you’re looking for. To help you quickly find a specific item, we’ve broken our guide into categories below.

Prime Day Makeup Deals—Up to 40% Off

Summer beauty routines call for lightweight formulas like skin tints enriched with SPF—and a good brow, via Anastasia Beverly Hills’s beloved pencil. Of course, some products stand the test of time no matter the season, like lengthening mascaras such as L’Oréal Paris’s formula, which gives you the illusion of eyelash extensions. You’ll also need a waterproof mascara and eyeliner that holds up against dips in the pool. Finish your regimen with a good non-sticky lip gloss, like Tarte’s Maracuja or Summer Friday's holy-grail lip balm, and a reliable concealer exceptional at brightening the under-eye, such as Too Faced's Born This Way illuminating option.

Summer Fridays

Packed with a blend of shea and murumuru seed butter, Summer Friday's lip butter is one of the most comfortable—and flattering lip balms on the market.

Saie

Lip Blur Soft-Matte Hydrating Lipstick

Too Faced

Born This Way Ethereal Light Illuminating Smoothing Concealer

L'Oréal

Voluminous Panorama Mascara

Maybelline

Instant Age Rewind Eraser Multi-Use Concealer

Revlon

ColorStay Suede Ink Lipstick

Prime Day Wellness Deals—Up to 35% Off

When your skincare routine is in order and you’ve reevaluated your lifestyle choices, but you're still looking to enhance and optimize how you look and feel, the wide world of supplements is your best bet. Some options have been tried and true for years—think probiotics and multivitamins. Others, are gaining traction again as their benefits are pushed to the forefront of our wellness conversation—looking at you protein, magnesium, and collagen. Or, you could look to the buzzy supplements of the moment, from NAD+ to colostrum. No matter what you choose, many of our favorites are sold on Amazon, and featured in the best Prime Day deals.

Vital Proteins

Collagen Peptides Advanced

With 20 grams of hydrolyzed bovine collagen, 18 grams of protein per serving, vitamin C, and hyaluronic acid, Vital Proteins’s collagen powder is an excellent option to supplement any regimen.

ProHealth Longevity

Longevity NADH Pro Supplement

Ora

Plant-Based Superfood Protein

Nature Made

Calm & Relax with Ashwagandha + Magnesium

Essential For Women Multivitamin

Hilma

Natural Gas and Bloating Relief

Mikuna

Pure Choco Protein Powder

Perelel

Women’s Daily Vitamin Trio

Prime Day Skin-Care Deals—Up to 40% Off

From cleansing oils to wrinkle-smoothing creams and breakout-fighting patches, Amazon’s beauty marketplace is filled with amazing skin-care products to explore. Take advantage of the Amazon Prime Day deals to refresh your routine or experiment with some items you’ve been considering for a while. Some popular options to consider include the beloved RoC retinol cream, the dermatologist-approved EltaMD Daily SPF, Estée Lauder's Advanced Night Repair Eye (a well-loved salve against dark circles and crow's feet), and Kate Somerville’s skin-rejuvenating exfoliating treatment.

Medik8

Available in five potency levels, Medik8’s Crystal Retinal is apt for treating dark spots, fine lines, and wrinkles across all skin types and tolerance levels.

Tatcha

The Camellia Cleansing Oil

Neutrogena

Hydro Boost Water Gel with Hyaluronic Acid

Prequel

Half and Half Fluid Moisturizer

Kate Somerville

ExfoliKate Intensive Exfoliating Treatment

EltaMD

UV Daily SPF 40 Face Sunscreen

RoC

Retinol Correxion Eye Cream

Estée Lauder

Advanced Night Repair Eye Supercharged Gel-Cream

Vichy

Mineral 89 Daily Skin Booster

EADEM

Milk Marvel Dark Spot Serum

Sulwhasoo Gentle Cleansing Oil

CeraVe

Oil Control Moisturising Gel

Prime Day Red Light Therapy Deals

“Red light has been shown to reduce inflammation in the skin and to stimulate fibroblasts to produce collagen, which can reduce and prevent wrinkles and can improve skin texture,” board-certified dermatologist Dr. Blair Murphy-Rose previously told us in our quest to understand the industry’s brightest light therapy devices. Clinically proven to yield impressive results, you’d be smart to consider shopping one of the devices while they’re on sale. Options by Currentbody, Qure, HigherDose, and more are all currently marked down in the Prime Day deals.

Higherdose

“ has 132 LEDs to deliver red and near infrared wavelengths for a FDA-cleared full face anti-aging , making it a good treatment for a patient wanting to treat wrinkles, improve skin texture and reduce the appearance of brown spots and does not have acne concerns,” double board-certified plastic surgeon Dr. Angela Sturm says of this Higherdose mask.

Currentbody

LED Neck & Décolletage Mask: Series 2

Solawave

Radiant Renewal Skincare Wand

Qure

Q-Rejuvalight Pro LED Light Therapy Mask

NuFace

Trinity Wrinkle Attachment

Prime Day Hair Growth Deals—Up to 40% Off

When it comes to getting a thicker, fuller mane, it’s the best hair growth products to the rescue! The key is to figure out the best type of product and ingredients to utilize in order for the treatment to be effective. “When treating hair loss, it is important to understand the root cause of hair loss when choosing a product or treatment,” dermatologist Dr. Candace Spann previously said. “Oftentimes a multifaceted approach is required in order to optimize outcomes.” If a supplement is your thing, consider Nutrafol's expert-endorsed capsules or Vegamour's gummies which are shockingly yummy. A scalp serum by Act+Acre, rosemary oil by Mielle, or Sky Organics castor oil could also do the trick. Just shop now while items are on sale.

Mielle

Rosemary Mint Scalp & Hair Strengthening Oil

Here, rosemary oil works alongside 30 other essential oils and extracts to relieve a dry scalp, smooth split ends, and enhance hair elasticity with each use.

Nutrafol

Women’s Vegan Hair Growth Supplement

Wellbel

Clean Supplement for Hair, Skin, and Nails

Act+Acre

2% Stem Cell H-2 Grow Complex Scalp Serum

Sky Organics

Organic Volumizing Castor Hair Oil

Babe Lash Essential Lash Serum

Prime Day Dyson Deals—Up to 45% Off

These deals provide a fantastic opportunity to indulge—or persuade someone to indulge you—in items on your wish list, like Dyson’s beauty and home products. While these usually come with a hefty price tag, during Prime Day, you can save up to a hundred dollars or more on coveted items like the Dyson Airwrap i.d. for styling, the Dyson Supersonic Origin for drying, or a Dyson vacuum for tidying up around the house.

Dyson

Airwrap i.d. Multi-Styler and Dryer

A long-held favorite Vogue hair styler, the new Dyson Airwrap i.d. utilizes advanced airflow technology that improves the O.G. tool's ability to dry, style, tame frizz, and more.

Dyson

Supersonic Nural Hairdryer

Dyson

V8 Cordless Vacuum Cleaner

Prime Day Wrinkle Cream Deals—Up to 40% Off

The best wrinkle creams on Amazon prove that drugstore prices don't diminish efficacy. Packed with intelligent peptides and retinols, combined with nourishing agents like hyaluronic acids and ceramides, these cost-effective formulas rival their more expensive counterparts—working wonders to smooth fine lines and deep wrinkles when used as directed. Fortunately, our favorites are currently up to 40% off right now.

RoC

Retinol Correxion Deep Wrinkle Night Cream

My personal favorite drugstore find by RoC is known to keep wrinkles at bay. “This product is a great point of entry for those new to retinols,” dermatologist Dr. Brendan Camp said of the formula. “It is accessible, well-tolerated, and easy to control the amount of product dispensed.”

Olay

Retinol24 + Peptide Night Face Moisturizer

Neutrogena

Rapid Wrinkle Repair Regenerating Cream

Elemis

Pro-Collagen Marine Cream SPF 30

Prime Day Beauty Device Deals—Up to 40% Off

If you want to take your beauty routine to the next level, you’ll need to add a high-tech beauty tool or two into the mix. Look to bestselling gadgets to do so, recreating the experience of a spa from the comfort of you’re own home—we’re fans of the PMD microdermabrasion wand to reduce blemishes and even skin tone, the Amazon-favorite Ulike IPL device for at-home laser hair removal, Nurse Jamie's body exfoliating tool, and the Foreo Bear Microcurrent device for facial toning.

Ulike

Concetta Ciarlo, Vogue’s beauty shopping writer, is a major fan of Ulike’s IPL device —keeping it on constant rotation to keep her dolphin smooth all summer long.

Foreo

Kiwi Whitehead & Black Head Remover

Nurse Jamie

Exfoliband Silicone Loofah Exfoliation Tool

Foreo

Bear Microcurrent Facial Device

Prime Day Vitamin C Deals—Up to 30%

Vitamin C has a long-list of benefits, which is why its become an oft-recommended solution to aide one's skincare woes. “It helps protect the skin from environmental stressors like UV rays and pollution, supports collagen production, and helps even out skin tone by fading dark spots and hyperpigmentation,” board-certified physician assistant Paula Brezavscek previously told Vogue. “In short, it’s one of the most well-studied and effective ingredients we have for brightening and protecting the skin.” To incorporate into your regimen, take your pick of options on sale by CeraVe, BeautyStat, Goodal, and Naturium.

CeraVe

Skin Renewing Vitamin C Serum

Via 10% pure vitamin C (L-ascorbic acid), hyaluronic acid, and ceramides, CeraVe’s sought after formula expertly brightens, smooths, and evens the complexion.

Goodal

Green Tangerine Vitamin C Cream

Prime Day Oral-Care Deals—Up to 50% Off

Everything in your routine is optimized, yet you’re still relying on that free toothbrush from your last hotel stay? This Prime Day, upgrade your dental care with a futuristic toothbrush like the Oral-B Genius X Limited Rechargeable Electric Toothbrush, which even includes Bluetooth to connect to your cell phone for insights; or, for a more eco-friendly option, consider Suri's which is crafted from recyclable plant-based brush heads. Alternatively, try a trendy mouthwash from Moon that freshens and whitens at the same time, without the use of fluoride or alcohol. While you’re at it, upgrade your floss routine too with innovative solutions by Oral-B and Flaus.

Crest

3D Whitestrips Professional Effects

Crest 3D Whitestrips are a classic choice for at-home teeth whitening—great before big events or in between professional appointments.

Oral-B

Genius X Limited Rechargeable Electric Toothbrush

Suri

Sustainable Electric Toothbrush

Flaus

Electric Flosser Starter Kit

Philips Sonicare

electric power toothbrush

Prime Day Hair Care Tool Deals—Up to 30% Off

Taming your hair can be challenging without the right tools, and Prime Day sales are the perfect opportunity to upgrade your old flat iron to something more advanced. Consider Kristen Ess’s 3-in-One beveled straightener, which allows you to achieve beach waves, sleek straight styles, or loose curls—all with one tool. Alternatively, you can opt for a device that provides salon-quality blowouts at home, such as the T3 Aire 360 Multistyler. This versatile tool features interchangeable barrels, brushes, and drying attachments for customizable styling. There’s also the easy-to-use Drybar blow dryer brush. If you prefer a classic blow dryer with multiple attachments, check out Shark’s fast-drying option.

Drybar

Blow-Dryer Shot Collection

Go get a blowout at the salon or just get the tool all the pro's use? It’s editor-approved too, for its perfectly-sized oval barrel that’s easy and lightweight to use.

Kristin Ess

3-in-One Professional Titanium Hair Straightener

BabylissPro

Nano Titanium Italian Portofino Hair Dryer

T3

Aire 360 Multi-Styler & Blowout System

Shark

HyperAIR Ionic Hair Dryer

Conair

Instant Heat Styling Brush

Tymo

Combines a comb with a flat iron to cut straightening time in half — with five temperature settings for different hair types.

Prime Day K-Beauty Deals—Up to 40% Off

While hopping on a plane to Korea for the latest beauty innovations may not always be feasible, you can still indulge in the best K-beauty deals online and have them delivered straight to your door in no time. Korean skincare is renowned for its groundbreaking formulas that deliver remarkable results. Many of these beloved products have taken TikTok by storm, captivating audiences with their effectiveness. Treat yourself to Medicube’s exfoliating pads, Sulwhasoo’s antioxidant-rich eye cream, CosRx’s hydrating snail mucin sheet masks, and Anua’s ultra-soothing heartleaf toner.

Biodance

Bio-Collagen Real Deep Mask

This Korean sheet mask is drenched in low-molecular weight collagen peptides, galactomyces, oligo hyaluronic acid, and niacinamide to reduce pore size, plump, and hydrate skin overnight.

CosRx

Advanced Snail Mucin Power Sheet Mask

Sulwhasoo

Concentrated Ginseng Rejuvenating Eye Cream

Sungboon Editor

Deep Collagen Overnight Mask

Some By Mi

AHA BHA PHA 30 Days Miracle Toner

Haruharu Wonder

Black Rice Bakuchiol Eye Cream

Isntree

Hyaluronic Acid Aqua Gel Cream

Cer-100 Collagen Coating Hair Protein Treatment

Clöud Café

Collagen Infused Vanilla Latte Instant Coffee Packet

Vogue’s senior beauty commerce writer Kiana Murden uses Medicube’s Collagen Jelly Cream.

Prime Day Korean Makeup Deals—Up to 40% Off

If there's one thing you can know for sure about Korean makeup products, they will be skin-care focused. “In Korea, it’s a given that makeup needs to make your skin look amazing,” expert and former Allure editor in chief Michelle Lee previously told Vogue of Korean makeup. “Makeup products tend to be quite affordable and have skin-care benefits too.” To wit, expect everything from TIRTIR’s viral foundation compact to Peripera’s velvet-finish lip stain to feature a host of nourishing, moisturizing ingredients while delivering unmatched illuminating color.

TIRTIR

Mask Fit Red Cushion Foundation

TIRTIR’s cushion foundation evens and illuminates skin like no other. With just a few pats into the skin, dark spots and blemishes are seamlessly veiled with a medium-to-full coverage glass skin finish.

Peripera

A weightless, highly pignemted lip tint that smooths on easliy and doesn't budge all day—available in 45 shades.

Prime Day Body-Care Deals—Up to 40% Off

Investing in your body care routine can transform your daily regimen into a luxurious ritual, especially with the skin-baring summer months ahead. For smoothing and firming, StriVectin's cream is a popular choice. Additionally, First Aid Beauty’s exfoliating pads are effective in targeting ingrown hairs, making them ideal for bikini season. Medix 5.5 offers a body cream that is rich in collagen and peptides, providing intense, skin-plumping hydration. Meanwhile, Naturium’s salicylic acid spray effectively addresses body acne in hard-to-reach areas. Consider adding these products to your cart along with your other skin-care splurges today.

Cyklar

Not me and Hailey Bieber have the same favorite body wash! True to its name, Cyklar’s sensorial cleanser smells incredible and offers a soft, non-stripping lather.

Osea

Salts of the Earth Body Scrub

Naturium

Salicylic Acid Body Spray 2%

Medix 5.5

Collagen + Peptide Body Treatment Cream

StriVectin

Tighten & Lift Crepe Control Body Cream

Ingrown Hair Pads with BHA & AHA

Sun Bum

SPF 50 Sunscreen Body Spray

Prime Day Hair-Care Deals—Up to 30% Off

We value our hair-care routine just as much as our skin-care routine, and Prime Day is a tactful time to stock up on the essentials, such as smoothing shampoo and conditioner sets, nourishing hair oils, and reliable heat protectant sprays—these are crucial whenever you use your favorite heat styling tools—especially if you’re interested in promoting hair growth. And if it’s a more intensive treatment, Olaplex’s No.8 is a reparative mask suited for all hair types. However, you can also get creative with your purchases, like trying out a shine-enhancing leave-in treatment designed to tame frizz, like the one from ColorWow, below.

Olaplex

No.8 Bond Intense Moisture Mask

Infusing its bond repair technology into a nourishing hair mask, Olaplex’s No. 8 can transform dull, dry strands in a 10-minute treatment.

BioSilk

Silk Therapy Duo Set Shampoo & Conditioner

OGX

Renewing + Argan Oil of Morocco Penetrating Hair Oil

Nioxin

System 2 Scalp + Hair Thickening Shampoo

Dae

Hair Fairy Duster Dry Shampoo Powder

CHI

44 Iron Guard Thermal Protection Spray

Color Wow

Money Mist Luxe Leave-in Conditioning Treatment

Prime Day French Pharmacy Deals—Up to 40% Off

While you can’t jet off to Paris every time you run out of your favorite French pharmacy picks, thankfully many of our favorite French beauty brands are available online. That’s right—you can save big on Avène’s esteemed thermal spring water spray, L’Occitane’s best-selling Cleansing & Softening Almond Shower Oil, and even Embryolisse’s multitasking face moisturizer without leaving your home.

La Roche-Posay

Lipikar Lotion Daily Repair Moisturizing Lotion

Caudalie Vinoperfect Radiance Dark Spot Serum

Bioderma

Sensibo H2O Micellar Water

Prime Day Personal Care Essentials Deals—Up to 20% Off

Imagine a routine where everything is perfectly optimized—yes, everything! Tired of sifting through a chaotic makeup bag? Eachy’s multi-partition toiletry bag will transform your beauty routine with dedicated spaces for every product, bringing order to your essentials. Are you interested in enhancing your hot girl walk? Throw on a weighted vest—just be sure to hydrated with your new Stanley water bottle. And if its alleviating dryness in the air, look no further than Levoit’s humidifier which adds moisture with ease.

Eachy

You’ve got your travel booked, your beauty minis purchased, but nowhere to put them? I’d recommend this expandable travel bag that holds more than you think.

Levoit

Smart Warm and Cool Mist Air Humidifier

Innerneed

Soft Silicone Body Scrubber

Prime Day Fragrance Deals—Up to 40% Off

Prime Day is the perfect opportunity to try something new and add a fresh fragrance to your collection. Whether you’re drawn to the floral notes of Lancôme’s La Vie Est Belle Eau de Parfum or prefer something more woodsy and masculine like Ralph Lauren's Ralph’s Club, now is the ideal time to stock up on a new signature scent, grab travel-sized sprays for TSA, or pick up gifts for friends and family.

Just Cavalli

Wild Orchard Hair & Body Mist

It’s hair and body mist season! Just Cavalli is slightly sweet and floral via notes of green apple, mango, and musk.

Lancôme

La Vie Est Belle Eau de Parfum

Ralph Lauren

Ralph's Club Eau de Parfum

Amazing Grace Eau de Toilette

Armani Beauty

Acqua di Gió Eau de Toilette

Snif

Off The Grid Scented Candle