Fashion
Fashion Month is Over—Every Major Autumn/Winter 2026 Beauty Look to Know
I have been quite outspoken over the past few years about the way in which I have witnessed the importance of fashion month dwindle and…
Tag
Beauty
Fashion
Beauty Download: Victoria Pedretti
I've been transfixed by actress Victoria Pedretti ever since her breakout role as Nell Crain in Netflix's 2018 adaptation of The Haunting…
Style
The Captivating Derangement of the Looksmaxxing Movement
The “very objective” and “very well researched” taxonomy in question is the P.S.L. scale, named for three of the most infamous forums from…
Fashion
The 3 Beauty Products I'm Adding to My Spring Rotation as an Editor
Shannon Lawlor is the beauty director at Who What Wear UK. With over a decade of experience working for some of the beauty industry’s most…
Fashion
They’re Here, and I’m Sat: The Most Breathtaking Beauty Looks From the 2026 Actor Awards
We need not remind you that award season is in full swing, with the last few weekends playing host to a smattering of glitzy red carpets…
Fashion
I Want the Beauty Routines of a Celebrity Without the Price Tag—Here's Where I'm Shopping
Shop in Shop is a monthly column dedicated to rounding up the latest arrivals, seasonal trends, and styles from our favorite brands and…
Fashion
Beauty After Transition: Queer Chronicles of Self-Reclamation and Survival
It is not an understatement to say that the modern beauty industry—the organic ideas born of it, the artistry within, and the web of…
Fashion
My Sister Wants a 2026 Rebrand—30 New Wardrobe and Beauty Staples I Texted Her
Most Wanted is a weekly series in which one editor, staffer, or influencer shares their top 30 must-haves or current wish-list items.…
Beauty
These ’90s Perfumes Are Primed for a 2026 Comeback
The nineties were an era like no other. The decade saw the emergence of the supermodel, Alexander McQueen becoming the king of fashion,…
Fashion
If I Could Only Use One French Beauty Product, This Is What I'm Choosing
There's no denying that French beauty products are a cut above the rest. Whether it's makeup, skincare or even fragrances, the French know…
Fashion
Step Aside, Clean Girls—Glitchy Glam Is the Mismatched, New-Age Beauty Trend Running 2026
Perhaps it's a reflection of the worldly unrest in 2025 or the burgeoning takeover of AI, but one thing is certain: Intentionally…
Beauty
12 Hours With the Hermès Plein Air Matte Foundation
Designed to melt instantly into skin, all of this is spun into a lightweight cream that deposits medium, buildable luminous matte coverage…
Fashion
I'm a Face Mask-Obsessed Beauty Editor—These Are the Hydrating Picks I Keep on Rotation
As a beauty editor, one of the most exciting parts of my job is that I get to try a wide range of beauty products on a regular basis. I…
Beauty
‘Cellness’, Bold Makeup and ’80s Hair: The 2026 Beauty Trends Brands Need to Know
Retailer Space NK anticipates strong double-digit growth in the color cosmetics category, building on 2025. There has been triple-digit…
Beauty
62 Thoughts I Had While Watching Episode 1 of ‘The Beauty’
It didn’t take a lot to sell me on The Beauty, Ryan Murphy’s new horror–thriller set in a The Substance-ish world where an injection makes…
Fashion
From a Blurring Balm Powder to Caramel Body Oil, a Celeb MUA Shares Her Valentine's Day Beauty Edit
The Lineup is a monthly series where we're giving you an inside peek at the beauty lineups of the most sought-after experts and…
Style
“The Beauty” Is a Hot Mess
In the new Ryan Murphy horror thriller “The Beauty,” a virus turns its hosts into perfect physical specimens overnight. Men wake up with…
Fashion
The Most Exciting Beauty Treatments to Try in 2026
Welcome to TheWho What Wear Podcast. Think of it as your direct line to the designers, stylists, beauty experts, editors, and tastemakers…
Fashion
We're 21 Days Into 2026—24 Beauty Gems That Already Have a Hold on Me
On the days (that felt like years) between December 26 and New Year's Day, I spent hours planning my 2026 rebrand. No, I didn't think that…
Culture
L'oreal to invest US$383 million in Indian beauty tech hub
French cosmetics giant L’oreal said on Wednesday (Jan 21) it will set up a beauty tech hub in the south Indian city of Hyderabad with an…
Culture
Bain makes binding FineToday bid, eyes Asia beauty market: sources
FineToday operates in 11 Asia markets, including South Korea and Singapore, with China its second-largest after Japan Bain Capital has…
Fashion
From Hair Pins to Bouche Mordue—The Year-Defining Beauty Trends French Women Are Setting
If there is one country that provides endless style inspiration for beauty trends, France will undoubtedly top the list for many of us.…
Beauty
New Moon, New You: Here’s What the First Major Celestial Event of 2026 Means for Each Sign
A new dawn is upon us. The planets are moving in very exciting ways this year which will, astrologically speaking, cause quite a few…
Beauty
Millie Bobby Brown Is Back as Millie Bobby Bob
Millie Bobby Brown (Bon Jovi) is fearless when it comes to a hair transformation: from the Stranger Things buzzcut to that…